Release date:2019-03-29
红椒易完成天使轮融资
红椒易完成天使轮融资
发布日期：2016-08-10 14:29
上海链链文化传媒正式宣布于2016年8月完成数百万级别天使轮融资，由杭州创享基金领投，光音网络以及华尔街见闻跟投，用于建构和推广旗下自媒体精准投放平台“红椒易”。
红椒易以广告主的商业目标为导向，通过其开发的独立资源匹配算法模型，并配合策略咨询和内容策划服务，链接广告主和最优投放渠道，为广告主提供数据驱动的自媒体营销服务，品牌客户及渠道合作伙伴包括麦当劳、美素佳儿、喜马拉雅FM、环时互动、博雅公关等。据悉自2016年5月成立以来，红椒易已实现盈利，业务量月增速维持在50%以上。
据了解， 红椒易创始人周馨怡有十年媒体及营销从业经验，是中国知名品牌推手，中国自媒体创新者，知名媒体人，操盘包括Airbnb，DeliveryHero, Skyscanner，菲律宾餐饮巨头Max's Group在内等一系列国际品牌和企业的中国市场扩张计划，曾获得Stevie Award和SABRE Award等行业奖项。
另一位发起人徐建军是 “开始众筹”的创始人兼CEO，在此之前他担任过多家媒体的主编及出品人。
红椒易发起人均为媒体背景，深谙内容创作之道，批量生产百万＋爆款内容。公司其他成员均来自南方报业和BBDO、万博宣伟和蓝标互动等国内外顶级的媒体及市场营销公司，并在继续招聘运营、产品和媒介等领域人才。
本次投资后，光音网络将获得上海链链10%的股份，并与旗下的广告家Pro.cn和小云社群产品进行深度整合，实现移动端的优势资源互补、投放平台对接以及社群经济生态的共建。上海链链在微信端的优势，也将帮助小云社群完善微信生态，进一步提升其移动社群综合服务力，从而共同助推社群经济的发展。
.SLCM has secured several rounds of investments. China’s leading culture & media specialty fund Creation Venture along with Media titans Goyoo Networks and Wallstreet View have made the investment towards expansion and growth of Hongjiaoyi.
Cindy Zhou, the founder of Hongjiaoyi, has more than a decade of experience in media and marketing. She has led agency pitches for clients at local, regional and global level with proven track record. She has successfully curated marketing campaigns for over two dozen leading international brands such as Airbnb, Delivery Hero, Skyscanner, Max's Group, upon their foray into the Chinese market.
Cindy has won many awards including Stevie Award and SABRE Award.
Hongjiaoyi’s core team members come from top 4A advertising and media production companies including 21st Century Business Herald, Southern Metropolis Weekly, BBDO, Weber Shandwick, Fleishman Hillard and BlueFocus.
As our operations expand Hongjiaoyi are continually looking to recruit new talent in management, production and media.
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