戴森 Dyson
小红书主题战役

红椒易支持戴森在小红书发起极速造型的挑战活动。筛选17位高互动美妆美发达人进行视频笔记合作。达人在1分钟视频中利用戴森卷发棒和吹风机产品完成5分钟日常造型，解决个人头发烦恼。相关视频笔记在小红书共获得168万人关注。

Hongjiaoyi provided extensive marketing support to the Dyson 5 minute Hair Styling Challenge campaign on Redbook. HJY selected and contracted 17 beauty & styling influencers and guided them in production of short videos of how to style and glamorize their hairstyle in just 5 mins with the help of a Dyson product. These videos received over 1.68 million views on Redbook.