雪佛兰 Chevrolet探界者 EQUINOX
雪佛兰 Chevrolet
探界者 EQUINOX
雪佛兰探界者发布战役的重头项目即品牌与Discovery探索频道成为官方合作伙伴，并与Discovery频道三位摄像大师进行合作。 红椒易联手文化KOL对贝爷背后的男人“芒戈”等合作摄像师的人物故事进行内容传播，强化并扩大探界者的品牌定位，胆量背后的胆量。
Hongjiaoyi worked with culture influencers to promote noted Discovery Channel photographers including Mungo (known as ‘the man behind Bear Grylls and Man vs Wild), while delivering the brand message of EQUINOX that was titled “The Strength Behind the Courage’.